Fostering Clarity with Doug Fraser

As host of NPR’s What We Do, Doug Fraser is not afraid to dive deep and follow his curiosity. Today we learn about the craft of clarity.

My guest this time round is Doug Fraser, a creator, producer, and host of NPR’s What We Do. He’s a true expert when it comes to storytelling… be it the history of rats to kitchens. He’s not afraid to ask questions, which makes him a very exciting guest to have on the show.

This episode is sponsored by Setapp, a large collection of 200+ powerful Mac apps, for almost any task, available by subscription. It’s the best way to discover new, quality apps so you can get all the tools you need to be productive. Plans start from $9.99 per month. With this flat monthly fee you get access to full-featured pro versions of apps, including Ulysses, MindNode and CleanMyMacX. Head over to for a one week free trial today. 

I want to share with you today The NOW Year Calendar 2021 edition, from my partnership with the team at NeuYear. It’s a wall calendar that comes in both a tall and wide format to help you plan out the year, and it’s based on my TimeCrafting methodology. If you follow my 30 Days of TimeCrafting program, you can choose your Annual Axiom and put it at the top of this calendar, along with adding Daily Themes to the mix. Simply go to and then enter the discount code PODCAST to get 10% off your order. 2020 is rapidly coming to a close, so it’s time to start planning the next year now.

This episode is sponsored by Klaviyo – the ultimate ecommerce marketing platform for online brands. With flexible automations, powerful insights and super-precise targeting, it gives you everything you need to send memorable branded emails, text messages, and more. What’s more, Klaviyo customers see on average a 41% increase in overall revenue within 5 months. This is why it’s trusted by more than 40,000 brands, like Living Proof, Huckberry, and Eight Sleep. Want to learn more about how you can grow your brand with Klaviyo? Visit to get started with a free trial today.

AppSumo has plenty of deals going on right now... in fact, AppSumo always has plenty of deals going on! Whether you're looking for software that will boost your overall productivity, help you scale your online efforts (both in your business and personal lives), or you simply don't know where to start with web apps, AppSumo is a great resource. Check out what AppSumo is offering right now by visiting today! (Full disclosure: I am an AppSumo affiliate so when you use this link to purchase anything from AppSumo I'll get a little bit of revenue sent my way... at no additional cost to you)

After years in the ad agency world, Doug now follows his own path to provide a valuable one-on-one marketing experience for businesses of all sizes. From pizza joints to multi-billion-dollar car dealerships, he’s helped brands achieve copywriting, social marketing, and videography success.

Doug and I spend time talking about being present and seeking clarity through simplicity. Join us as we explore taking on new hobbies, capturing ideas, and knowing when it’s the right time to quit.

Talking Points
  • The impact curiosity has across all aspects of Doug’s life (1:41)
  • Energy from learning new things (6:57)
  • Balancing the time between learning and working (10:37)
  • Everyday tactics to help stay present (12:54)
  • His 4-step process for success (22:14)
  • Overcoming the sunk cost fallacy (36:41)
  • What simplicity shows us (39:13)
  • Process to note new ideas during a podcast interview (42:08)
  • Doug’s most invaluable tools (49:27)
  • Journaling and useful frameworks (51:27)
"Everything that we’re learning is adding up in us."

Helpful Links

Want to discover some of the books mentioned on the podcast? Check out Scribd, my reading app of choice.

If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. And if you want to have easy access to the archives of the show and ensure you don't miss the new episodes to come then subscribe to the podcast in the app you're using – or you can do so on a variety of podcast platforms by clicking here.

Join our newsletter

Got it. You're on the list!
© 2019 Productivityist